Marketing Camp

Boost your career in IT as a User Acquisition Manager!



October 17, 2022


3 weeks





About the Camp

Think back to the last time you scrolled through your Facebook feed and saw an ad for a mobile app. Do you think it was random? It actually wasn’t — it was the work of a User Acquisition Manager.

At our camp, you will acquire the necessary theoretical and practical basis for digital advertising using Facebook Ads Manager. This is your first step in starting a career as a UAM at an IT product company.



We're looking for

  • Switchers who want to learn the profession from scratch by practicing on real cases

  • Specialists with 4+ years of experience in project or team management in areas like finance, audit, analytics, and marketing

  • Anyone who wants to make a career upgrade at an IT product company

What you can expect 

During the training, you will be able to test your knowledge in practice in order to gain skills in working with Facebook advertising by launching ads with a real budget.


You will also learn how to analyze advertising campaign launches and make decisions on how to optimize them.


At the end, you will deal with a complex case where you can apply your knowledge in practice.


Camp Program

Day 1

Intro & basic information about Facebook Ads Manager

Day 2

Introduction to mobile marketing

Days 3-4

Creating campaigns in Facebook Ads Manager

Day 5

Targeting the right audience

Day 6

Creating Lookalike campaigns

Days 7-8

Analytics & Practice

Day 9

Basic optimization

Days 10-12

Advanced optimization
& Practice

Days 13-15

Final practical tasks
& Camp Graduation


Selection Process


Intro Test


Start of Camp


Welltech is all about creating mobile applications that help millions of people around the world improve their health. 


Our main distinguishing feature is the desire to constantly grow, develop and learn new things.


After camp, you will:

Know how to launch ads through Facebook Ads Manager

Be able to identify effective tools for promoting mobile applications

Understand UAM metrics for performance-based marketing

Have a certificate confirming your participation in the project

Be able to join our team and rapidly grow and develop as an User Acquisition Manager

I decided to participate in this camp because I have always been interested in Digital Marketing and IT, so when I saw an ad for the course, I decided I couldn’t miss the opportunity.


Now that I have completed Digital Marketing Camp by Welltech, I can say with absolute certainty that this is one of the most useful experiences I have ever had! The organizers did everything they possibly could to ensure the Bootcamp participants fully mastered the course topics. The variety of formats, useful materials, interactive platform, thoughtfulness, and close cooperation with the course mentors really gives a deep understanding of the UAM profession.


What makes the Welltech course different from others? I think it is the applied nature of the course. It is hard to find somewhere you can not only learn the theory, but also try to apply it in practice. It was really very exciting. In conclusion, I’d say that I received great positive emotions, useful knowledge and skills, and I have a super positive impression of the whole Welltech team. Thank you for this opportunity!


Digital Marketing Camp participant


Discover new career horizons!

After applying we will send you an Intro test via email.
Please check your spam or promotions folders if you do not receive the email.


You can apply until October 5th, 2022